February 15, 2005

The perils of market research

I've posted some thoughts about the pitfalls and delusions of market research at BrandShift. Some of it will be familiar to regular readers here.

Posted by Johnnie Moore at 11:40 in Market research
Bookmark and Share Permalink
Trackbacks
URL for Trackbacks: http://www.johnniemoore.com/mt/minotaur.cgi/726.
Post a comment