Liam Mulhall of Blowfly Beer is in London next week. Liam used to work in tech and wondered if he could apply some of the magic of the Open Source movement to… brewing beer. He seems to have succeeded as Blowfly is now planning its IPO.
James Cherkoff and I are having dinner with Liam around 7pm on Tuesday 24th. If you’d like to join us, email me or post a comment below. I’m calling this a Geek-style dinner cos it’s like Geek Dinners but not on a techie subject.
I linked to this paper on wicked problems the other day and Chris Corrigan commented “there’s a lot in that paper eh?”. Which is true.
I’m experimenting with marketing less and listening more
Passion brands bring people together based on common interests and excitements. I’m particularly interested in ones created from the bottom up, as opposed to driven by producers concerned mainly with profit.
Just back from another extraordinary gathering at Medinge where the community that has produced Beyond Branding meets each summer. I was planning to keep this
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
Thanks to Matt Tucker at Smith Associates for telling me about What Brand Are You. It strikes me that lots of companies waste money on
We live in a world of too much marketing and too much branding. People’s faith in advertising has fallen to new lows as we simply
So the Abbey National is rebranding itself this morning. As I write this entry, they are revealing their new look, their shortened name (just “Abbey”)
The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons
Michele Miller has been posting on intuition (starting here) Thanks to our old friend the Corpus Callosum (See “Woman Does Not Live by Hormones Alone” 3/4/04) a woman has the
I was indulging myself in reading some old posts here and found a couple relating to muddle and emergence. I reread my review of Patricia Shaw’s Changing Conversations in Organisations.*
Adrian Segar has a great post pulling together a whole set of reasons why you shouldn’t jam pack meetings with activity. There’s a terrible workaholic ethic running through meetings that
I’m slowly working through Peter Block’s The Answer to How is Yes. It is one of the very best things I’ve read ever. Block illuminates the way in which real
