Best practices

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

I liked this article from Marketing Profs: The Worst Thing About Best Practices.

In brief:

They rarely work

It’s a follower’s strategy

Change comes from within

They don’t come with a manual

This is something I dwell on in my More Space chapter of which more to follow in due course.

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