For those who enjoyed my previous posts on lists, here’s a kindred spirit. I offer a little snippet to lure you into reading more.
I wonder what Michele’s return on investment would have been after reading the same post, rendered in bulletese?
Fascinating article in The Times today, sadly already sequestered behind paid registration about WebFootballClub.com in France. Here’s the SP. The club is managed by fans
I thought this line from Annette Clancy‘s recent post was rather brilliant. The primary challenge to those of us involved in assisting organisations to strategise
Prompted by several friends and finally by some excellent posts from Marc Babej, I’ve read Douglas Rushkoff’s latest, Get Back in the Box. This is
Nick Wreden has been looking at how ag agency JWT have been reviewing their approach. They have some interesting ideas including “the audience is the
Chris Locke aka RageBoy, in his guise at Chief Blogging Officer, is serialising his book Gonzo Marketing. Today is Part One: Participating in the Scene
I’m slowly working through Peter Block’s The Answer to How is Yes. It is one of the very best things I’ve read ever. Block illuminates
James and I are fond of the label “Open Source Marketing” without (I hope) getting too attached to it or pedantic about it. We use it to cover a range
Thanks to The Nub and Curt Rosengren for pointing me this report by Roffey Park: Research links the issue of ‘meaning’ at work to employee motivation According to the research
Dave Snowden has an interesting post about Avoiding reality in favour of a vision. He argues that organisations get fixated on visioning processes that serve mostly to distract them from
