Ton on Rheingold

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Ton Zijlstra has a good post on his encounters with Howard Rheingold on Blogwalk – how collective action will change the world. These phenomena – collective action open source marketing – get me stimulated and excited about possibilities a world away from the top-down paradigm of conventional marketing. It seems to me that a great skill for the future is the hosting of conversations, not attempts to outshout them.

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