In a networked world, lots of people are looking for ways to exert more influence. Viral marketers, lobbyists and others are competing to identify and pull the supposed “levers of power”. But are we inadvertently bringing some very old world assumptions to a system that works in complex and unexpected ways?
In this morning workshop, we’ll explore a different view of how networks operate and how influence really works.
We think this will be of interest to anyone involved in marketing, public policy making or collaborative innovation.
The gig starts with breakfast at 8.30am and ends with lunch at 12.15. It will be very interactive. There is little risk of death by powerpoint but considerable danger of interludes of fun. And it’s completely free. So book now while stocks last.