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Day: January 7, 2005

Johnnie Moore

Talking straight

7 January 2005

Thanks to Hugh for highlighting this insight from Kathy at Headrush: Your user’s brain wants a conversation: When you lecture or write using conversational language, your user’s brain thinks it’s in a REAL conversation! In other words, if you use conversational language, the listener/reader’s brain still thinks it has to

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Johnnie Moore

Customer service improv

7 January 2005

Since my return to London, I’ve reactivated my Google Adwords experiment. Adwords really play to my inner geek and I enjoy tweaking the ads, the words, the links and the bids to see what works best. As I said before, it seems a really cheap way to learn “phrases that

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Johnnie Moore

Pea Soup Wisdom

7 January 2005

From Michael Herman’s Pea Soup blog under the title Recently Observed: Under-resting and over-vigilance have a way of getting in the way. Showing up early enough to sit and do nothing before a meeting feels surprisingly kind to self. It really doesn’t take long at all in a genuinely quiet

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Johnnie Moore

The Southwest Paradox

7 January 2005

Thoughts on what I’m calling The Southwest Paradox – and what it means about a questionable assumption behind many business and other how-to books. This may be a jumping off point for my essay for the More Space project.

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I help teams work together better. My work ranges from leadership development to team building and event facilitation

Johnnie Moore

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