July 13, 2008

User-driven vs user-centric

This provided an ah-ha moment for me.

When I first talked with Doc about user-driven instead of user-centric, Jim Carrey’s The Truman Show immediately sprang to mind: from birth, Truman is the protagonist in a huge reality show revolving around him… only he doesn’t know it. The climax of the show is Truman discovering the rest of the world and confronting his father/producer. Clearly the Truman Show is Truman-centric… but it is most definitely not Truman-driven.

Hat tip: Adriana

Posted by Johnnie Moore at 13:56 in Blogs & networks
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Adriana says

Hm, funnily enough, I coined the term user-driven after an argument with that very Joe who couldn't see the point of it what people are doing on the web - user-centric was where it was at and he was having none of the user-driven BS. Great to see minds shifting...

http://www.mediainfluencer.net/2008/04/two-tales-of-user-centricities/

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