Neurononsense

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

So many business books and trends seem to have the following pattern.

1. Identify some newish area of scientific research

2. Oversimplify and dramatise it

3. Say how you can now make shedloads of money from it

Mark Earls actively patrols outbreaks of this pattern in relation to neuroscience. His latest post is well worth a read.

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links for 2010-06-20

Everything you need to know about the internet | Technology | The Observer Excellent stuff from John Naughton. Snippet: "Traditionally, organisations have tried to deal with the problem by reducing

Johnnie Moore

Interesting times…

Geoff Brown writes about Emerging Possibilities and Collaboration. I am sensing a shift in the work that I do. A shift from being reactive to client offers to a more