Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Patti Digh’s weblog 37 days has caught my imagination. Experiencing the death of her stepfather over the course of 37 days has prompted some deep reflection manifested in this blog, but also in her other new and inspring site, InclusiveAshville. Here’s a sample:

Many discoveries were accidental, and came from being lost: the Big Bang, post-it notes, Jovian Moons, even GPS systems that help us get found–they were all accidental discoveries. This week, ask yourself what ship you’re staying on and what you might be losing out on by not venturing out. One day this week, be an accidental explorer: get lost, take a wrong turn, veer off the path you always take, read a magazine you would not otherwise read, connect with someone you perceive to be quite different from yourself. Take the trail rather than just read about the royal road. Get off the ship.

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February 2025 update

People have been facilitated before: boredom, stillness, recovering attention and the undercurrents of life

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The value of not always saying something helpful

Beyond writing

Writing stuff down can easily remove us from practical reality and suppress our intuition

Inauthentic marketing: case study

An example of inauthentic direct mail, from Lincoln Financial Group. The elements that eat away at the credibility of the sender and the effect on this reader.

The volatile chemistry of trust

Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!

Authenticity: you can’t fake it

Thanks (again) to John Porcaro for linking me to the Customer Evangelists’ blog where I found this: OLD SCHOOL: Ad agency pays teen bloggers to

In praise of um… er….. deeper meaning

Once again, it turns out that what we do naturally has more value than we realise; whereas clever contrivances intended to “improve” our effectiveness often just destroy significance… and make us less well understood! A good lesson for all those presentation trainers and “image consultants” out there!

Follies of ranking

John Porcaro blogsmore evidence of the dangers of running businesses by crude interpretations of numbers… how superficial metrics can cover a rich tapestry of human

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Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

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Now that’s what I call a budget airline

Thanks to Stefan for this: A no-frills budget airline brand is sending shivers down Romania’s flagship carrier Tarom. This airline is so cost-conscious that it didn’t even bother to come

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links for 2011-02-20

Book Review: A Paradise Built in Hell « More tasty blogging from Dwight Towers: He spots this from a book on how communities respond to disasters: "In the wake of

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Innovation and the money

Earl has a good post about innovation and myths about it. He quotes Marco Rinesi: But for all of its undeniable power, the printing press wasn’t the source of large

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Social glue, served with elegance. For hire.

I liked this quote: “Blessed are they who see beautiful things in humble places where other people see nothing.” – Camille Pissarro It’s used by Lloyd Davis as an introduction