..is the theme of Rob Paterson’s post Indulgences – The Reformation – Our Time. Serious thought provocation.
February 2025 update
People have been facilitated before: boredom, stillness, recovering attention and the undercurrents of life
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The value of not always saying something helpful
Beyond writing
Writing stuff down can easily remove us from practical reality and suppress our intuition
Inauthentic marketing: case study
An example of inauthentic direct mail, from Lincoln Financial Group. The elements that eat away at the credibility of the sender and the effect on this reader.
Follies of ranking
John Porcaro blogsmore evidence of the dangers of running businesses by crude interpretations of numbers… how superficial metrics can cover a rich tapestry of human
Values – ideal or real
I am blogging from my friend Thomas’s office in Essex. All around are those inspirational posters… eg “PERSISTENCE Now that we’ve exhausted all possibilities… let’s
The volatile chemistry of trust
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
The individual transcends the bland…
BA stewardess Claire breaks the corporate ice and creates real engagment. Hats off to BA is their culture supports this sort of thing.
Customer-centricity: is it the answer?
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
Authenticity: you can’t fake it
Thanks (again) to John Porcaro for linking me to the Customer Evangelists’ blog where I found this: OLD SCHOOL: Ad agency pays teen bloggers to
More Updates
Leveraging blancmange
The great Reggie Perrin could never stop picturing a hippopotamus at the very mention of his mother-in-law. I’m experiencing a similar mental quirk where the hippopotamus is replaced by blancmange
27 March 2008
Asynchronicity
Jasper Fox gives an interesting presentation on his experience of flipping the classroom. There are some great ideas in here and you get a real sense of his dedication to
30 November 2012
Moore Improv…
The (other) J Moore continues our Improv conversation. He makes this point really well: I’ve found the biggest misnomer about Improv in business is executives believe Improv is acting. Improv
20 August 2004
Jersey
I’ve just given a presentation on Beyond Branding in Jersey. It was fun to take ideas that have been percolating for months and give them a public airing. It was
19 September 2003