A great story posted by Curt Rosengren useful for two things.
First in case you ever feel a pressing need to Squash a Chimpanzee’s Creativity, this is how to do it.
Second, of even more value, this is a neat way to squash human beings’ creativity too: reward them for it. That will come out of left field for most people, but not those who’ve read the brilliant book, Punished by Rewards by Alfie Kohn.
People have been facilitated before: boredom, stillness, recovering attention and the undercurrents of life
The value of not always saying something helpful
Writing stuff down can easily remove us from practical reality and suppress our intuition
An example of inauthentic direct mail, from Lincoln Financial Group. The elements that eat away at the credibility of the sender and the effect on this reader.
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
BA stewardess Claire breaks the corporate ice and creates real engagment. Hats off to BA is their culture supports this sort of thing.
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
Thanks (again) to John Porcaro for linking me to the Customer Evangelists’ blog where I found this: OLD SCHOOL: Ad agency pays teen bloggers to
Once again, it turns out that what we do naturally has more value than we realise; whereas clever contrivances intended to “improve” our effectiveness often just destroy significance… and make us less well understood! A good lesson for all those presentation trainers and “image consultants” out there!
John Porcaro blogsmore evidence of the dangers of running businesses by crude interpretations of numbers… how superficial metrics can cover a rich tapestry of human
Instead of giving people lots of (questionable) advice on how to have a difficult conversation we often prefer to give small “tilts”. A tilt is one simple thing to focus
The good people at NESTA have posted a video of Co-Creation Rules. It’s about 20 mins extracted from the 90 min workshop James and I hosted there last month. It’s
There’s been quite a scare over the Bank of England providing emergency lending to Northern Rock bank. Out of curiosity I wondered how my building society the Chelsea might be
Collaboration Drives Human Evolution « Creativity & Innovation "Humans are not special because of their big brains. That’s not the reason we can build rocket ships–no individual can. We have
