Ogilvy Bloggers Guide

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Ogilvy PR have published this guide to blogging (pdf 2.8MB). It’s a well-produced introduction to blogging for the uninitiated – very well pitched for persuading corporates to take this seriously. Thanks to Declan Elliott for the tip.

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Blogging for Ourhouse

Welcome to the Ourhouse Weblog. Blogging is something I’ve become increasingly interested in. Earlier this month I set up the Beyond Branding Blog which is

Collaboration

I’ve been doing a lot of thinking – and worrying – about collaboration. I think the ability to collaborate effectively is becoming ever more essential

Just Undo It?

The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons

Trust and NGOs

My friend Olaf Brugman has invited me to take part in a workshop in Brussels on October 29th. It looks set to be an interesting

Comment spam solution

Like many others I’ve been getting more and more bogus comments from Spammers promoting their sites. So, having delayed for a while, I’ve just installed

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Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

Johnnie Moore

Amsterdam workshops this week

Don’t know why I didn’t mention this before but Viv is doing two workshops in Amsterdam this week. Thursday’s is called Bring Your Meetings to LIfe – I think of

Johnnie Moore

Software patents

Ok, an effort to return to business as usual. The European Parliament has voted decisively against software patents. Good. But perhaps not as good as I thought, if Tim is

Johnnie Moore

Jerry Springer The Opera

I met Ton Zijlstra and his partner Elmine yesterday evening and we went to see the wonderful and bizarre Jerry Springer The Opera. How can I capture this experience in

Johnnie Moore

Whose language?

Andrew Sullivan spotted this extraordinary video on YouTube: In my language. In it an autistic woman lets us into her world. In the first half we see her engaging with