Johnnie Moore's Weblog: links for 2006-03-29

March 29, 2006

links for 2006-03-29

Seed: The Ad-Busting Brain

Research challenges the notion that brands have personalities just like people. Thank goodness. Via Marc Babej

(tags: branding)
Zopa Â» Blog Archive Â» Loans for peerages

I'm a fan of Zopa, even more so as they now show a cheeky sense of humour that I suspect is beyond the reach of most financial brands, for all their millions to spend on creative agencies

(tags: branding)

Posted by Johnnie Moore at 19:19
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