Johnnie Moore


Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Thanks to Phil Dourado for this question:

What do the elements of this list have in common?



cholesterol lowering drugs



the ice cream soda

Ivory soap

artificial sweeteners






Smallpox vaccine

stainless steel


Answer: all discovered by accident. Hmm. I wonder how many organisations that claim to want innovation have thought about how they react to accidents?

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Rambling thoughts on models

I went down to Surrey on Friday for long walk and pub lunch with Neil Perkin. We’d originally planned to run a workshop about agile

Planning as drowning

Antonio Dias offers a fascinating description of what goes wrong when drowning: What separates a swimmer from someone drowning is the way a swimmer acknowledges

Leadership as holding uncertainty

Viv picks out some nice ideas from Phelim McDermott on the subject of leadership. “We love the security of the illusion that someone is in

Concreting Complexity

I’ve been thinking about the urge to scale things lately – see here and here. I understand the concern with being able to effect big

The absurd

In moving house, I radically downsized my collection of books which I can highly recommend. I used to think I’d one day find a reason

Rewriting history…

Thanks to my Improvisation friend Kelsey Flynn I rambled into a letter cited in Margaret Cho’s Blog (go to Letter #1): Lately it seems like

Who says fun is dangerous?

I wanted to share this email doing the rounds this morning… AIRCRAFT MAINTENANCE After every flight Qantas pilots fill out a form called a gripe

Yes, and…

A quick ramble on the nature of paradox, inspired by a blog on the value of both fear of the new and curiosity

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Emotional debt

Releasing the hidden costs of pent up frustrations


Finding the aliveness below the surface of stuck

Johnnie Moore

Beyond parody

Thanks to Fight the Bull for this observation about some achingly bad anthems: Does your company have its own corporate anthem? Lately we’ve noticed an amazing number of these insanely

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links for 2011-07-05

@ribo » Blog Archive » The power of small things (tags: crumbs!) Jason Fried Co-founder of 37signals on How to Get Creative Interactions – 10 rules for dynamic participation Typically

Johnnie Moore

Beyond Lovemarks: Spontaneity

In the last post in this series I talked about brands as living systems. Their meaning can’t be determined by management but is created moment by moment among stakeholders. It’s