March 11, 2004

Authenticity Works

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

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Authenticity Works

Authenticity Works is the name I’ve given to an informal group that’s now met a couple of times. Both have been really satisfying meetings of people who are interested in developing authenticity in organisations and exploring what it means (and there’s no simple definition). Attendees have included coaches, authors a journalist and consultants. Client-side folks would be extra welcome. The next one is in Islington, London on April 6th, 6pm to 9pm. Email me if you’re interested in coming.

February 2025 update

People have been facilitated before: boredom, stillness, recovering attention and the undercurrents of life

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The value of not always saying something helpful

Beyond writing

Writing stuff down can easily remove us from practical reality and suppress our intuition

Inauthentic marketing: case study

An example of inauthentic direct mail, from Lincoln Financial Group. The elements that eat away at the credibility of the sender and the effect on this reader.

The volatile chemistry of trust

Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!

The individual transcends the bland…

BA stewardess Claire breaks the corporate ice and creates real engagment. Hats off to BA is their culture supports this sort of thing.

Customer-centricity: is it the answer?

Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?

Authenticity: you can’t fake it

Thanks (again) to John Porcaro for linking me to the Customer Evangelists’ blog where I found this: OLD SCHOOL: Ad agency pays teen bloggers to

In praise of um… er….. deeper meaning

Once again, it turns out that what we do naturally has more value than we realise; whereas clever contrivances intended to “improve” our effectiveness often just destroy significance… and make us less well understood! A good lesson for all those presentation trainers and “image consultants” out there!

Follies of ranking

John Porcaro blogsmore evidence of the dangers of running businesses by crude interpretations of numbers… how superficial metrics can cover a rich tapestry of human

More Updates

Lessons from “The Logic of Failure”

Fascinating insights into the patterns of failure

20 April 2018

Emotional debt

Releasing the hidden costs of pent up frustrations

30 June 2017

Aliveness

Finding the aliveness below the surface of stuck

3 November 2016

They’ve seen it before…

Don’t get attached to your favourite process

24 September 2016

Keeping it simple

The virtues of stripping back your processes

31 May 2016

In a network, in a mess, or in a mesh?

Sometimes it’s ok to stay confused and entangled

1 May 2016

Hutton and faith in authority

I’ve just had a conversation with my colleague Chris Pearse about the Hutton report. (Just published, Lord Hutton’s report into a scandal surrounding a government weapons expert Dr David Kelly,

29 January 2004

Community and well being

I had a great Skype call with Chris Corrigan at the weekend. During it, he mentioned something that I checked out later. It’s this post in Chris’ blog: Institution building

22 March 2005

We can’t go on meeting like this

Together with my friends Oli Barrett, Stephen Wrentmore and Trish Stevenson I’ll be hosting an evening called We can’t go on meeting like this. It’s on September 6th 6 for

17 August 2010

A couple of interesting posts…

Rob has a couple of interesting posts up. He challenges how conversations about diversity reinforce stereotypes in particular of the white male. And he describes an approach to cancer screening

Authenticity Works

Johnnie Moore

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