Business Buzzword Bingo

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Like Seth Godin I liked the idea of Business Buzzword Bingo. In marketing meetings I would add words like Eyeballs; Penetration; Customer-centric; Metrics; Brandscape… actually, the list could go on and on.

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Rambling thoughts on models

I went down to Surrey on Friday for long walk and pub lunch with Neil Perkin. We’d originally planned to run a workshop about agile

Planning as drowning

Antonio Dias offers a fascinating description of what goes wrong when drowning: What separates a swimmer from someone drowning is the way a swimmer acknowledges

Leadership as holding uncertainty

Viv picks out some nice ideas from Phelim McDermott on the subject of leadership. “We love the security of the illusion that someone is in

Concreting Complexity

I’ve been thinking about the urge to scale things lately – see here and here. I understand the concern with being able to effect big

The absurd

In moving house, I radically downsized my collection of books which I can highly recommend. I used to think I’d one day find a reason

Rewriting history…

Thanks to my Improvisation friend Kelsey Flynn I rambled into a letter cited in Margaret Cho’s Blog (go to Letter #1): Lately it seems like

Who says fun is dangerous?

I wanted to share this email doing the rounds this morning… AIRCRAFT MAINTENANCE After every flight Qantas pilots fill out a form called a gripe

And I thought there was only one

Suddenly there’s another John Moore marketing blog. I realise I’m a bit of an addict for this, but this latest is not mine. It’s produced

Thoughts for the day

These came to be via Tony Quinlan from Terry Tillman at 227company. “You can discover more about a person in an hour of play than

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Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

Johnnie Moore

Not getting it

Tom Guarriello has a good post about Jack Trout. Jack’s having a panic attack about the rise of amateur advertising. “It’s a real problem,” says Jack Trout, a veteran marketing

Johnnie Moore

Valuing the free

Hilarious performance by Ira Glass on a pledge drive for public radio, which is good listening for anyone wondering how to get people to value what is given away free….

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Scare-cars

I loved Dave’s post about the village which took road safety into its own hands. Frustrated by bureaucratic delays to safety measures, they ran a competition to create scare-cars to

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Innovation or real needs?

Tim Kastelle has good post The Worst Innovation Quote Ever. That’s the one about inventing a better mousetrap and the world beating a path to your door. Apparently there are