Valuing the free

Hilarious performance by Ira Glass on a pledge drive for public radio, which is good listening for anyone wondering how to get people to value what is given away free....
Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

The other John Moore points to a magnificent performance by US Public Radio presenter Ira Glass

about how a WBEZ-FM listener will enthusiastically fork over $1.81 every day at Starbucks and listen to WBEZ five hours a day but … he hasn’t made a pledge to WBEZ… Good stuff. No, wait

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