The other John Moore points to a magnificent performance by US Public Radio presenter Ira Glass
about how a WBEZ-FM listener will enthusiastically fork over $1.81 every day at Starbucks and listen to WBEZ five hours a day but … he hasn’t made a pledge to WBEZ… Good stuff. No, wait
People have been facilitated before: boredom, stillness, recovering attention and the undercurrents of life
The value of not always saying something helpful
Writing stuff down can easily remove us from practical reality and suppress our intuition
An example of inauthentic direct mail, from Lincoln Financial Group. The elements that eat away at the credibility of the sender and the effect on this reader.
John Porcaro blogsmore evidence of the dangers of running businesses by crude interpretations of numbers… how superficial metrics can cover a rich tapestry of human
I am blogging from my friend Thomas’s office in Essex. All around are those inspirational posters… eg “PERSISTENCE Now that we’ve exhausted all possibilities… let’s
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
BA stewardess Claire breaks the corporate ice and creates real engagment. Hats off to BA is their culture supports this sort of thing.
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
Thanks (again) to John Porcaro for linking me to the Customer Evangelists’ blog where I found this: OLD SCHOOL: Ad agency pays teen bloggers to
Telepocalypse by Martin Geddes: Martin’s mad manifesto “Owning a communications network is rather like being the in posession of Tolkien’s Ring. It slowly corrupts and drives mad the keeper.” (tags:
Chris Corrigan writes about Passion, patience and action as enlightenment. It’s a very good read but if you’re in a hurry, I guess this is the nub: Glassman argues that
I’m in Sydney where I’ve just hosted a little gathering with Matt Moore which we called Walking and Talking. We wanted to host something informal where we wouldn’t feel under
Harold Jarche sent out this tweet: Qwrap) Harold jarche ex-trainer ex-ISD, ex-performance technologist, ex-social learning specialist – now just working smarter I think he’s onto something. A few years ago,
