Renee Hopkins Callahan does a nice round up of bloggers’ views on ghostwritten executive blogs.
My two cents: I try to avoid inventing too many rules for blogging – I encourage companies to try stuff and see what happens. You can usually reverse your mistakes. And a lot depends on the quality of your ghost.
Welcome to the Ourhouse Weblog. Blogging is something I’ve become increasingly interested in. Earlier this month I set up the Beyond Branding Blog which is
The competitive streak in me means I need to keep with Tony Goodson’s blog. The struggles of learning to speak “Movable Type” and thoughts on the nature of blogging.
Earlier today I was writing about passion brands and the power of community. I got a small but interesting example of this principle in action when I visited Ton Zijltra’s blog to find that he’s opened a separate blog on his planned abandonment of Microsoft.
I’ve been doing a lot of thinking – and worrying – about collaboration. I think the ability to collaborate effectively is becoming ever more essential
The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons
My friend Olaf Brugman has invited me to take part in a workshop in Brussels on October 29th. It looks set to be an interesting
The Church of the Customer blog quotes an NY Times interview with David Bowie who says: I’m fully confident that copyright for instance, will no
I’ve just started to suffer from Spam comments the latest effort by these wretches to publicise their sites. They basically post fatuous comments to weblogs
At the NGO conference (blogged yeserday and the day before) I met Martin Roell a German blogger and e-business guru. He’s blogged the event in
I’ve finally started paying attention to RSS and all this stuff about “Blog Aggregators”. The final shove was wanting to get Martin Roell’s English feed.
A Networked World: Open Access – Open Everything Very good post by Earl Mardle referring to an article in The Scientist. This covers how the British Medical Journal takes the
On a link from The Nub, I found this short report Expressing yourself isn’t always ideal Research shows that psychological health is not about always expressing your feelings but being
Whilst tweaking copy for our Co-creation Rules Manifesto with James I found myself riffing on the Cluetrain notion that marketing should no longer be done to people… and combining it
I flew back from New York on United on Monday. I’ve done this trip with them 3 times this year and it seems to work out well. For one thing
