May 18, 2004

Unjobbing

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Robert Paterson is in the toppest-of-top form today in his entry Unjobbing. A few snippets:

All the rules of the old culture are based on the assumptions that the most important activity is control. The extension of this assumption is that if only we tried hard enough we could control everything. This illusion seemed to work when we did not operate in a global society. But when we began to operate in a global economy the complexity of controlling everything has overwhelmed us. As we talk about being more responsive, more customer-focused and more flexible, let

Waterfalls and chaos

I linked to this paper on wicked problems the other day and Chris Corrigan commented “there’s a lot in that paper eh?”. Which is true.

Unhurried marketing

I’m experimenting with marketing less and listening more

Passion brands bring people together based on common interests and excitements. I’m particularly interested in ones created from the bottom up, as opposed to driven by producers concerned mainly with profit.

Medinge Moments

Just back from another extraordinary gathering at Medinge where the community that has produced Beyond Branding meets each summer. I was planning to keep this

The volatile chemistry of trust

Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!

Customer-centricity: is it the answer?

Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?

What brand are you?

Thanks to Matt Tucker at Smith Associates for telling me about What Brand Are You. It strikes me that lots of companies waste money on

Just Undo It?

The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons

Putting humanity into branding

We live in a world of too much marketing and too much branding. People’s faith in advertising has fallen to new lows as we simply

New Abbey

So the Abbey National is rebranding itself this morning. As I write this entry, they are revealing their new look, their shortened name (just “Abbey”)

More Updates

Lessons from “The Logic of Failure”

Fascinating insights into the patterns of failure

20 April 2018

Emotional debt

Releasing the hidden costs of pent up frustrations

30 June 2017

Aliveness

Finding the aliveness below the surface of stuck

3 November 2016

They’ve seen it before…

Don’t get attached to your favourite process

24 September 2016

Keeping it simple

The virtues of stripping back your processes

31 May 2016

In a network, in a mess, or in a mesh?

Sometimes it’s ok to stay confused and entangled

1 May 2016

Complexity without conscious design

There was a terrific documentary on the BBC last night, and happily it’s also on YouTube for anyone to enjoy: The Secret Life of Chaos. I particularly enjoyed the last

26 March 2010

Trying to impress

Dave Pollard links to: Who are you trying to impress. Justin Kownacki analyses the pitfalls of conversation where the battle for status precludes deeper engagement. His suggested remedies are all

13 July 2008

Knowledge Management, Apparently

Our seventh phoric podcast (originally scheduled for April 1) is out. Rob and I were privileged to host Dr David Vaine of Apparently Knowledge Management. He is a true thought-leader

11 April 2008

Not tagging

I notice I’ve pretty much stopped adding tags to my posts. This isn’t a strategic choice but I do tend to blog when and how I feel like it and

Unjobbing

Johnnie Moore

Share Post

More Posts

More Updates