Johnnie Moore

Bitten…

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

snakes.jpgJackie Huba and Jake McKee have interesting takes on the Snakes on a Plane phenomenon. I think Jake’s hits the nail on the head when he talks about having fun. I think that folks are have seized on this movie and decided to have some fun and see what happens. And it looks like Samuel L Jackson has figured that out as per the YouTube of him that Jake points to.

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Waterfalls and chaos

I linked to this paper on wicked problems the other day and Chris Corrigan commented “there’s a lot in that paper eh?”. Which is true.

Medinge Moments

Just back from another extraordinary gathering at Medinge where the community that has produced Beyond Branding meets each summer. I was planning to keep this

Passion branding

Passion brands bring people together based on common interests and excitements. I’m particularly interested in ones created from the bottom up, as opposed to driven by producers concerned mainly with profit.

The volatile chemistry of trust

Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!

What brand are you?

Thanks to Matt Tucker at Smith Associates for telling me about What Brand Are You. It strikes me that lots of companies waste money on

Just Undo It?

The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons

Putting humanity into branding

We live in a world of too much marketing and too much branding. People’s faith in advertising has fallen to new lows as we simply

New Abbey

So the Abbey National is rebranding itself this morning. As I write this entry, they are revealing their new look, their shortened name (just “Abbey”)

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Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

Johnnie Moore

Occupational adventure ebooks

I’ve not linked to Curt Rosengren for ages. Meanwhile he’s been very busy. He now offers two ebooks, one reasonably priced and the other completely free. Well worth a closer

Johnnie Moore

Power and innovation

Neil Perkin recalls this bit of wisdom from Hugh Macleod: Good ideas alter the power balance in relationships that is why good ideas are always initially resisted. I keep coming

Johnnie Moore

More bloggers

Two interesting new bloggers have arrived. David Maister, professional services guru, has been added to my aggregator. (Spotted by Mark Lloyd.) Meanwhile McDonalds is having another crack at blogging after

Johnnie Moore

Improv in New York

The Applied Improv Network is hosting a free gathering in New York on May 21st. If you’re interested in improv this is a great opportunity to learn more and have