links for 2010-04-08

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Share Post

More Posts

Conversational leadership

David Gurteen tweeted this interesting article (pdf): Conversational Leadership: Thinking together for a change It makes a lot of sense to me pushing for a

Scaling or evolving?

This post really interests me: Innovation for Development: Scaling Up or Evolving? As they complete some pilot experiments in development work the authors recognise that

Jersey

I’ve just given a presentation on Beyond Branding in Jersey. It was fun to take ideas that have been percolating for months and give them

Badgers and the joy of complexity

Great article in today’s Independent. The government decided to take action to stop the spread of TB among cattle. They found that badgers were to

More on what is marketing…

Jennifer Rice continues our rolling dialogue about what marketing’s job is. I appreciate Jen for keeping a good thoughtful exploration going. David Foster at PhotonCourier

Chautauqua

I’ll be taking part in the Chautauqua online discussion of Beyond Branding, from 15th to 29th February. Fellow authors Denzil Meyers, Chris Macrae, Julie Anixter

Microsoft’s embarassing metadata

Found via Richard Gayle is Strike that Out Sam. This is a cheeky exploitation of the fact that Microsoft Word documents retain the fingerprints of

More Updates

Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

Johnnie Moore

Business Buzzword Bingo

Like Seth Godin I liked the idea of Business Buzzword Bingo. In marketing meetings I would add words like Eyeballs; Penetration; Customer-centric; Metrics; Brandscape… actually, the list could go on

Johnnie Moore

Other voices

It seems that some of my recent posts have stirred up some controversy. I notice I have mixed feelings… sure I like the attention but in some ways being in

Johnnie Moore

Beyond Lovemarks: Emergence

This is the third post in a series putting forward an alternative way of creating socially useful and economically sustainable brands. Although I have a reasonably clear intention in writing

Johnnie Moore

Being ordinary

Hugh’s daily cartoon arrived as I was re-reading an old post: The Halo Effect. Hugh is definitely the fly not the ointment and I easily identify with his cynical perspective