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Abstract of research suggesting the more boring solitary practice is the best way to prepare for the spelling bee. Reinforces the theory in "Bounce" by Matthew Syed.
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A great article on how (and this is my paraphrase, not Doc's words) much of our web experience is being personalised, but only in the sense of who the big websites think we are… based on all the behaviour they've been meticulously tracking. But that's not who we really are. And there lies a serious problem and an exciting opportunity.

Grit before pearls
Ben Schott has a go at the paradoxical blandness of supposedly disruptive startups: Welcome to your bland new world. It’s easy to get stuck in