Johnnie Moore

Ogilvy Bloggers Guide

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Ogilvy PR have published this guide to blogging (pdf 2.8MB). It’s a well-produced introduction to blogging for the uninitiated – very well pitched for persuading corporates to take this seriously. Thanks to Declan Elliott for the tip.

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Blogging for Ourhouse

Welcome to the Ourhouse Weblog. Blogging is something I’ve become increasingly interested in. Earlier this month I set up the Beyond Branding Blog which is

Collaboration

I’ve been doing a lot of thinking – and worrying – about collaboration. I think the ability to collaborate effectively is becoming ever more essential

Just Undo It?

The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons

Trust and NGOs

My friend Olaf Brugman has invited me to take part in a workshop in Brussels on October 29th. It looks set to be an interesting

SharpReader

I’ve finally started paying attention to RSS and all this stuff about “Blog Aggregators”. The final shove was wanting to get Martin Roell’s English feed.

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Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

Johnnie Moore

Blogging at tipping point?

Jennifer Rice first pointed to these stats on blogging a few days ago. Jennifer and I were chatting about them on the phone yesterday, and Robert Paterson highlights the same

Johnnie Moore

links for 2006-03-04

BenettonTalk Benetton blogs… spotted by David Weinberger (tags: blogging branding participation) —–

Johnnie Moore

Open Space and Sugar

On Thursday I facilitated a workshop for the BBC and AHRC on the theme of User Generated Content and its implications. I used Open Space and it seems as though

Johnnie Moore

The social life of entrepreneurs…

For many decades first in the Tatler and then Harpers & Queen there was a regular column called Jennifer’s Diary, a cut-glass chronicle of the author’s continuous social whirl among