Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

For those reading this blog thru a newsreader… I’ve been revising the templates for feeds and this has led to posts being renewed unnecessarily. Apologies if that’s been a nuisance; things should be back to normal with the next post. I hope.

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Blogging for Ourhouse

Welcome to the Ourhouse Weblog. Blogging is something I’ve become increasingly interested in. Earlier this month I set up the Beyond Branding Blog which is

Collaboration

I’ve been doing a lot of thinking – and worrying – about collaboration. I think the ability to collaborate effectively is becoming ever more essential

Just Undo It?

The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons

Trust and NGOs

My friend Olaf Brugman has invited me to take part in a workshop in Brussels on October 29th. It looks set to be an interesting

SharpReader

I’ve finally started paying attention to RSS and all this stuff about “Blog Aggregators”. The final shove was wanting to get Martin Roell’s English feed.

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Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

Johnnie Moore

Moving

Geoff has been trying out 5Rhythms dancing and picks up on Viv’s and my recent posts about bodies and movement. He adds this thought: I still fall into the trap

Johnnie Moore

Marketing, the tragedy of the commons and cold turkey

After a panel session on Direct Marketing I wonder if we should stop looking for miracle cures for ailing brands, and instead encourage them to go cold turkey, prolong their confusion, and keep asking searching questions – to find a real sense of purpose to outlast the easy gimmickry of the admen.

Johnnie Moore

Teams

Rob Paterson quotes William Manchester, describing why he jumped hospital ship to rejoin his wartime unit and face near-certain death: And then, in one of those great thundering jolts in