Social recruiting

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Jon Husband spotted this story in the Toronto Globe and Mail: Employers sidestep recruiters to tap social media.

An entrepreneur seeking to fill 17 positions asked his employees to share them on Facebook and LinkedIn, and tweet them and encourage re-tweeting. He’ll host an open house expecting a thousand people to show up. His costs will be massively lower than running newspaper ads or forking over commission to a recruitment firm. Not to mention the likelihood of other word-of-mouth opportunities arising, nor the degree to which new faces will be somewhat verified by a social network.

We live in interesting times.

Share Post

More Posts

Blogging for Ourhouse

Welcome to the Ourhouse Weblog. Blogging is something I’ve become increasingly interested in. Earlier this month I set up the Beyond Branding Blog which is

Collaboration

I’ve been doing a lot of thinking – and worrying – about collaboration. I think the ability to collaborate effectively is becoming ever more essential

Just Undo It?

The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons

Trust and NGOs

My friend Olaf Brugman has invited me to take part in a workshop in Brussels on October 29th. It looks set to be an interesting

SharpReader

I’ve finally started paying attention to RSS and all this stuff about “Blog Aggregators”. The final shove was wanting to get Martin Roell’s English feed.

More Updates

Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

a coiled spring attached to what is probably a bed frame

Meeting anxiety

Finding ways to meet anxiety in ourselves and in each other

Johnnie Moore

Dumbing down

My mate Tony Quinlan makes a good point about storytelling as a change technique in organisations.Storytelling is a misnomer. It conjures up the image of a passive audience sitting listening

Johnnie Moore

Measuring buzz?

Wise words from johnmoore at Brand Autopsy: The major reason why word-of-mouth hasn’t taken off is not because marketers lack the metrics to measure it. It’s because most products, services,