October 20, 2004

Marketing = Facilitation

A propos my last three posts, may I restate my view that great marketing is about facilitating conversations, not talking loudly on someone else's behalf? Thanks for listening.

(By the way, I'm writing this at 2.40am because I am totally jetlagged and my body clock is somewhere over northern Canada or Greenland at the moment).

Posted by Johnnie Moore at 02:41 in Branding
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