I had a great meeting in the Organic Pub with James Cherkoff. We're pressing ahead with our idea of running a workshop for clients. It's to explore how to make the most of Open Source marketing. (Marketing that breaks the traditional barriers which used to keep stakeholders in organisations apart).
Perhaps it was the beer, but we've decided to call this event Open Sauce. A foolish pun but it amused us both and will make for a nice logo - we still have a bit of old-style marketing about us. I quite like the second meaning of sauce - as in cheeky, irreverent.. I think that's part of the mix for success.
We're going to do a first run in the next few weeks and see how it goes from there.
I'm looking forward to working with James and I hope for more collaborations with fellow bloggers in future.
Bookmark: del.icio.us Digg it ma.gnolia Yahoo MyWeb Google StumbleUpon
Permalink











Facebook/Johnnie Moore
Linkedin/Johnnie Moore
Twitter/johnniemoore
Last.fm/johnniemoore
Del.icio.us/johnniemoore
Technorati/johnniemoore
MyBlogLog/JohnnieM
Blog/Johnnie Moore
Comments (4)
"Open Sauce" is a terrific name, Johnnie. Remember McDonalds's Big Mac refrain, "Two all beef patties, special sauce, lettuce, cheese..."? Then, some other burger joint used to talk about their "Secret Sauce." Open Sauce as Secret Sauce in marketing! Cool.
January 16, 2005 15:50 Permalink for comment
Thanks, Tom. I'll make use of that Secret Sauce reference.
January 16, 2005 16:35 Permalink for comment
Maybe drive the meeting using open space technology...?
http://www.openspaceworld.org/wiki/wiki/wiki.cgi?
Not something Im involved in, but Ive heard good things.
January 17, 2005 03:53 Permalink for comment
John, I'm a big fan of OST though I think we may go for a hybrid that uses some Improv exercises and a certain element of presentation. It's all in play at the moment.
January 17, 2005 10:37 Permalink for comment