Jeff Risley gives a rosette for service to Southwest Airlines.
Waterfalls and chaos
I linked to this paper on wicked problems the other day and Chris Corrigan commented “there’s a lot in that paper eh?”. Which is true.
Share Post
More Posts
Unhurried marketing
I’m experimenting with marketing less and listening more
Passion branding
Passion brands bring people together based on common interests and excitements. I’m particularly interested in ones created from the bottom up, as opposed to driven by producers concerned mainly with profit.
Medinge Moments
Just back from another extraordinary gathering at Medinge where the community that has produced Beyond Branding meets each summer. I was planning to keep this
The volatile chemistry of trust
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
Customer-centricity: is it the answer?
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
What brand are you?
Thanks to Matt Tucker at Smith Associates for telling me about What Brand Are You. It strikes me that lots of companies waste money on
Just Undo It?
The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons
Putting humanity into branding
We live in a world of too much marketing and too much branding. People’s faith in advertising has fallen to new lows as we simply
New Abbey
So the Abbey National is rebranding itself this morning. As I write this entry, they are revealing their new look, their shortened name (just “Abbey”)
More Updates
Cognitive load = eating more cake
Jonah Lehrer spotted an interesting report in the Wall St Journal. It suggests that our impulse control is reduced when our brains are overloaded – and they get overloaded easily.
30 December 2009
Who is responsible for meetings succeeding?
Chris Corrigan has a great post on objections to participation in conferences. I’ve learnt a lot from conversations with Chris over the years and what he says here is spot
3 August 2011
5th to 4th
James takes a day trip to the Fourth Estate. However, it’s the interaction between blogs that makes them so interesting and influential. A single blog can be akin to a
27 June 2005
Creative destruction
A few more thoughts on the merits of creative destruction. This vid has been getting lots of hits on YouTube lately: I checked out the original song it’s based on.
17 February 2010
Showing Slide 1 of 17