..is the theme of Rob Paterson’s post Indulgences – The Reformation – Our Time. Serious thought provocation.
February 2025 update
People have been facilitated before: boredom, stillness, recovering attention and the undercurrents of life
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The value of not always saying something helpful
Beyond writing
Writing stuff down can easily remove us from practical reality and suppress our intuition
Inauthentic marketing: case study
An example of inauthentic direct mail, from Lincoln Financial Group. The elements that eat away at the credibility of the sender and the effect on this reader.
Follies of ranking
John Porcaro blogsmore evidence of the dangers of running businesses by crude interpretations of numbers… how superficial metrics can cover a rich tapestry of human
Values – ideal or real
I am blogging from my friend Thomas’s office in Essex. All around are those inspirational posters… eg “PERSISTENCE Now that we’ve exhausted all possibilities… let’s
The volatile chemistry of trust
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
The individual transcends the bland…
BA stewardess Claire breaks the corporate ice and creates real engagment. Hats off to BA is their culture supports this sort of thing.
Customer-centricity: is it the answer?
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
Authenticity: you can’t fake it
Thanks (again) to John Porcaro for linking me to the Customer Evangelists’ blog where I found this: OLD SCHOOL: Ad agency pays teen bloggers to
More Updates
Pricing advice
Todd Sattersten has produced a succinct ebook on the subject of costs, margins and pricing. It’s packed with interesting facts and ideas from a variety of industries. Todd argues that
10 February 2010
Sauce opened
Well Friday saw James’ and my first Open Sauce workshop and it seemed to go pretty well. (Here’s James’ account of it) I learnt lots from it too which I
21 March 2005
Space Invaders
I had dinner with Nancy White and some friends on Saturday. I picked up a nice bit of jargon from Nancy who (like me) is a big practitioner of Open
16 April 2007
What do people hate about innovation events?
At the 100% Open meeting I attended, we asked the audience to come up with things they hated about innovation events (amongst other questions). I thought their responses, shown above
10 March 2013