This Mitchell and Webb clip made me laugh and hits the nail on the head.
Hat tip: Will Humphrey
I linked to this paper on wicked problems the other day and Chris Corrigan commented “there’s a lot in that paper eh?”. Which is true.
I’m experimenting with marketing less and listening more
Passion brands bring people together based on common interests and excitements. I’m particularly interested in ones created from the bottom up, as opposed to driven by producers concerned mainly with profit.
Just back from another extraordinary gathering at Medinge where the community that has produced Beyond Branding meets each summer. I was planning to keep this
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
Thanks to Matt Tucker at Smith Associates for telling me about What Brand Are You. It strikes me that lots of companies waste money on
The AntiBrand: blackSpot sneakers, a project by Adbusters attacks Nike directly. In doing so they take on what has become one of the great icons
We live in a world of too much marketing and too much branding. People’s faith in advertising has fallen to new lows as we simply
So the Abbey National is rebranding itself this morning. As I write this entry, they are revealing their new look, their shortened name (just “Abbey”)
I’ll be in Auckland on 30 Nov/1 Dec – up for coffee with any interested bloggers…
My last post here talked about surfing as a metaphor for faciliation/management. Graham Hill left a comment pointing to this from John Hagel: Innovating on the Edge of Big Waves.
Adam Curry is in mortal combat with his would-be broadband provider. After being in telephone-tennis with them for weeks now he proposes a new tactic. Record the conversations and podcast
I’m tinkering on a new website with a couple of mates to offer some coaching/training ideas to organisations. I showed to a friend who said it looked “more like a
