Forget advertising

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Rob Paterson has two excellent posts throwing down the gauntlet to conventional thinkers in ad agencies and beyond. Online advertising is NOT marketing 2.0.

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Grit and pearls

Grit before pearls

Ben Schott has a go at the paradoxical blandness of supposedly disruptive startups: Welcome to your bland new world. It’s easy to get stuck in