September 19, 2007

Open Sauce, 18th Century style

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

I just accidentally found myself overhearing a short piece on BBC1 about Thomas Chippendale, the celebrated 18th century furniture designer.

Chippendale was very successful and his pieces are now worth a fortune. Intriguingly, the real cause of his success was not his skill as a cabinet maker, but his marketing nouse. And get this, his masterstroke was the publication of his Gentleman Cabinet Maker’s Director. Apparently, this included all his designs for others to freely copy. It made him rich, because all their imitations served to heighten the appeal of his originals.

Heh… and you thought open source was a new idea?

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Welcome to the Ourhouse Weblog. Blogging is something I’ve become increasingly interested in. Earlier this month I set up the Beyond Branding Blog which is

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The competitive streak in me means I need to keep with Tony Goodson’s blog. The struggles of learning to speak “Movable Type” and thoughts on the nature of blogging.

The power of community

Earlier today I was writing about passion brands and the power of community. I got a small but interesting example of this principle in action when I visited Ton Zijltra’s blog to find that he’s opened a separate blog on his planned abandonment of Microsoft.

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I’ve been doing a lot of thinking – and worrying – about collaboration. I think the ability to collaborate effectively is becoming ever more essential

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My friend Olaf Brugman has invited me to take part in a workshop in Brussels on October 29th. It looks set to be an interesting

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At the NGO conference (blogged yeserday and the day before) I met Martin Roell a German blogger and e-business guru. He’s blogged the event in

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Open Sauce, 18th Century style

Johnnie Moore

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