189,000 tonnes of junk

Chris Lawer reckons the cost of financial services junk mail in the UK at a billion pounds a year. I link to my own article on the dismal quality of it.
Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Chris Lawer revisits Tim Trafford-Taylor‘s estimate of the weight of junk sorry “direct”, mail sent out in a year by the UK financial services industry. It comes to 189,940 metric tonnes of paper. Chris reckons

This makes a total expenditure on Financial services DM activity of

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