Waterfalls and chaos
I linked to this paper on wicked problems the other day and Chris Corrigan commented “there’s a lot in that paper eh?”. Which is true.
Share Post
More Posts
Unhurried marketing
I’m experimenting with marketing less and listening more
Blogging for Ourhouse
Welcome to the Ourhouse Weblog. Blogging is something I’ve become increasingly interested in. Earlier this month I set up the Beyond Branding Blog which is
Keeping up with Tony Goodson
The competitive streak in me means I need to keep with Tony Goodson’s blog. The struggles of learning to speak “Movable Type” and thoughts on the nature of blogging.
The power of community
Earlier today I was writing about passion brands and the power of community. I got a small but interesting example of this principle in action when I visited Ton Zijltra’s blog to find that he’s opened a separate blog on his planned abandonment of Microsoft.
Passion branding
Passion brands bring people together based on common interests and excitements. I’m particularly interested in ones created from the bottom up, as opposed to driven by producers concerned mainly with profit.
Medinge Moments
Just back from another extraordinary gathering at Medinge where the community that has produced Beyond Branding meets each summer. I was planning to keep this
Collaboration
I’ve been doing a lot of thinking – and worrying – about collaboration. I think the ability to collaborate effectively is becoming ever more essential
The volatile chemistry of trust
Interesting research from Stanford suggests that exciting brands get more trusted after making mistakes and putting them right whilst more “sincere” brands start with more trust but lose it more easily. Perhaps the sensible interpretation is that second-guessing customers can be a waste of time!
Customer-centricity: is it the answer?
Michael Hammer’s new book, The Agenda, is about the rise of customer power. But is customer-centricity really such a good model for business and society?
More Updates
Living in the web
Contrasting the way KFC and JetBlue have responded to negative publicity Rob Paterson asks: Every business is exposed to public risk today. You can guarantee that your story will be
27 February 2007
Hopes and fears for the net
In preparation for a visit by Tim Berners-Lee, the folks at NESTA asked people via twitter to send in short statements of their best hopes and worst fears for the
7 July 2008
Design principle
My friend Jeremy Sweeney offered this simple idea in a conversation. We keep designing human systems on the assumption that we (and others) are like Mr Spock. We might do
18 May 2012
Open Sauce, 18th Century style
I just accidentally found myself overhearing a short piece on BBC1 about Thomas Chippendale, the celebrated 18th century furniture designer. Chippendale was very successful and his pieces are now worth
19 September 2007
Showing Slide 1 of 17